Dr. Pranav Ranjan have more than fifteen years of experience in academic administration, teaching, research, consultancy and working in industry. He has worked as Deputy Director and Professor at Pune Institute of Business Management and few other assignments were at NIIT University, Lovely Professional University and Tata Steel. He has experience in developing several curriculums in Business Analytics, Data Science, Banking & Finance etc. He also led his team at PIBM for NAAC accreditation. He is an alumnus of IBS, Hyderabad and completed PhD in area of ‘Green Marketing’. He is specialized in Marketing and data analytics and his research interests are in the areas of Market Research, Product & Brand and Consumer Behaviour. He has keen interest in Management research and have published papers in national and international journals. He has conducted several FDPs in Research Methodology & Data Analysis. He has worked on consultancy projects with companies like Coca Cola, Videocon Mobile services, Connect, Hero Eco etc.